Case Study: Reversible Entrance Hoarding for DBSJ at Coppermaker Square

by | Aug 3, 2026 | Design | 0 comments

Reversible Entrance Hoarding for DBSJ at Coppermaker Square

Most construction hoarding gets printed once, installed once and replaced when plans change. This project worked differently.

DBSJ approached us to produce entrance hoarding for a project announcement at Coppermaker Square, but the information needed to stay confidential until the official launch date. The site still needed to look finished and presentable beforehand, so the challenge became how to prepare everything in advance without revealing the announcement too early.

We designed, printed and installed a reversible hoarding system that solved the problem neatly.

A hoarding system built around the launch

The panels were produced double sided, with a blank face installed first before the public announcement. Once the launch went live, we returned to site, flipped the panels and reinstalled them to reveal the finished graphics.

It meant the hoarding was fully prepared ahead of time while still keeping the announcement confidential until the right moment.

Why the reversible panels mattered

The obvious benefit was avoiding reprints. Rather than producing one set of temporary graphics and another after launch, the same panels were used throughout the project.

That reduced material waste, kept costs down and made the installation process more efficient overall. It also allowed the launch reveal to happen quickly, without the delays that come with producing and fitting entirely new signage.

Projects like this are often less about complicated graphics and more about finding practical ways to make a live site work smoothly. In this case, the reversible panel system did exactly that.

From design and print through to installation, the entire project was handled by our team at Coppermaker Square.